At NAIT Academy, our mission is to shape the future digital marketing leaders. Our program extends beyond theory, immersing students in practical, real-world experiences. Our ultimate goal? To ensure our graduates possess market-relevant expertise, setting them apart in today's dynamic digital realm.
* Introduction- How to use these course * Marketing Fundamentals * Digital Marketing Foundations * Understanding Ai and Its Impact on Digital Marketing * Getting Started With Social Media Marketing * Why is Social Media Marketing Important?
Setting Up Facebook Page & Instagram Business Accounts * Switch to Meta Business Manager * Introduction to the Facebook Ads, 2023 (Ready for Ios 14+) * Setting Up Your Payment Account for Ads * Creating Your First Ad in the Ads Manager * Brand Awareness Campaign, Engagement Campaign * Traffic Campaign, Lead Generation Campaign, App Promotion Campaign, Remarketing
*Overview of Linkedin's User* Demographics and Reach, Setting Up Your Linkedin Profile, Profile Optimizations* Expanding Your Network and Connecting with the Right Audience with Shareable Contents* Creating a Linkedin Company Page, Managing Your Linkedin Company Page* Leveraging Linkedin Groups for Networking and Collaboration, Linkedin Ads Introduction, Setting Up Your Linkedin Advertising Account* Linkedin Text Ads Campaigns, Linkedin Inmail Advertising & Conversation Ads, Linkedin Follower Ads. Dynamic Ads
* Google Ads: Introduction* Google Ads Auction, Google Ads Account Structure(1)* Keyword Research, Keyword Match Types, Negative Keywords* Introductions to Add & Extensions, Bidding Strategies* Introduction to Display Network, Introduction to Conversion Tracking, Introduction to Search Ads, Introduction to Video Ads, Introduction to Shopping Ads* Introduction to Mobile App Campaign, Smart Campaign, Discovery Campaign* Introduction to Reports, Introduction to Billing, Introduction to Manager Accounts, Google Ads Online Resources* Google Ads Optimization for Best Performance
* Understanding the Basics of Domain, Hosting, DNS, Security Protocols, Dynamic & Static Websites.* * Setting Up a WordPress Website, Familiarizing with the WordPress Admin Dashboard, Customizing the Appearance with Themes and Widgets, Installing and Activating Themes* Understanding Child Themes for Advanced Customization, Creating Content with WordPress, Extending Functionality with Plugins* Customizing WordPress with Widgets and Menus, Implementing Essential Security Measures, Backup and Restore Strategies, Utilizing Caching and Content* Delivery Networks (CDNs), WooCommerce for E-commerce, Building an E-Store for Selling Products.
* Understanding SEO Best Practices, Keyword Research and Analysis, On-Page SEO* Basic SEO Html Tags, Technical SEO, Off-Page Optimization and Link Building* Local SEO, International SEO, Schema Markup, SEO Content Strategy, SEO Analytics and Reporting* SEO Tools and Resources, Generating and Submitting Sitemaps, Robot.txt Optimization* Introductions to Ads & Extensions, Google Analytics
* Introduction to Performance Marketing, Defining Campaign Objectives and KPIs, Audience Targeting and Segmentation, Selecting and Optimizing Ad Platforms* Google Tag Manager , Facebook Conversion API, Standard Google Ads, Remarketing* Retargeting for Linkedin Ads, Linkedin Automation, Implementing Microdata on Website Pages*, Remarketing Audiences with Microdata (ROI) for Performance Campaigns, Bidding Strategies (CPM, CPC, CPV, CPL etc.)* Conducting A/b Tests to Optimize Campaign Performance, Legal and Ethical Considerations (GDPR, CCPA, Privacy)* CRM, Automation, AI Tools & Prompt Engineering.
*Email Foundation *Types of Email Marketing *Email Marketing Tools *Email Marketing Approaches
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Digital marketing offers endless opportunities for professional growth, competitive salaries, diverse roles, and a dynamic work environment. With the global shift towards digitalization, the demand for skilled digital marketing professionals continues to rise, ensuring long-term career stability and advancement.
You can join our classes by filling up your details in the above form or by contacting us through Call or WhatsApp, we are here 24*7.
Yes, we provide 100% placement assistance.
NAIT Academy is an industry-leading Edutech academy that offers comprehensive training, mentorship, and real-world experience to aspiring digital marketers.
NAIT Academy's digital marketing course is designed to provide a comprehensive understanding of the field, covering essential topics like SEO, SEM, content marketing, social media marketing, email marketing, and much more. The curriculum is constantly updated to stay in tune with the ever-changing digital marketing landscape, ensuring that students are equipped with the latest knowledge and skills.
NAIT Academy boasts a team of experienced digital marketing professionals who not only teach the course but also bring in their industry expertise. These mentors have worked with leading brands and understand the nuances of implementing successful digital marketing strategies. They ensure that students receive personalized guidance and mentorship to navigate the complexities of the digital marketing field.
One of the main reasons to choose NAIT Academy is its focus on hands-on learning experiences. Students are encouraged to apply their newly-acquired skills to real-world projects and gain valuable insights into the workings of the digital marketing world. By working on actual campaigns and projects, students develop a solid understanding of the challenges and opportunities within the industry, setting them up for success in their careers.
NAIT Academy provides students with opportunities to network and connect with like-minded individuals, both within the program and through alumni networks. The connections you make at NAIT Academy can open doors to job opportunities and facilitate your growth in the digital marketing field.
Search Engine Optimization refers to making the website or a web page rank on the search engine’s results. Average Salary scale – Rs. 3,00,000 – 3,60,000 per year.
Search Engine Optimization refers to making the website or a web page rank on the search engine’s results. Average Salary scale – Rs. 3,00,000 – 3,60,000 per year.
Search Engine Optimization refers to making the website or a web page rank on the search engine’s results. Average Salary scale – Rs. 3,00,000 – 3,60,000 per year.